{"title":"Hot Sellers- Cambric","description":"","products":[{"product_id":"ajas-27","title":"AJAS-27 EMBROIDERED CAMBRIC (3-Pcs)","description":"\u003cp data-mce-fragment=\"1\"\u003eBask in the radiance of the ASRA collection. Like the first light of dawn, this ensemble is cast in a lime yellowish hue, with maroon and rust floral motifs with hints of blue illuminating the neckline. Embroidered with sequins that glimmer like the sun's gentle caress, the cambric shirt is a serenade to elegance. Paired with trousers, it culminates in a chiffon dupatta, where contemporary patterns and florals paint a mesmerizing portrait on watercolor canvas.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e30'' embroidered jaal for front on cambric\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e30'' embroidered border for front on cambric\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e1 meter embroidered chan for sleeves on cambric\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e30'' embroidered border for sleeves on organza\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEmbroidered bunch for back on organza\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e30'' embroidered border for back on organza\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e2.5 meters embroidered border for front \u0026amp; back chaak on organza\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e30'' plain dyed wide width cambric for back\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e1.5 meters wide width dyed cambric trouser\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e2.5 meters digitally printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Asra '23","offers":[{"title":"Default Title","offer_id":45962623779044,"sku":"AJAS-27-Unstitched","price":5550.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/AJAS27_3.jpg?v=1741351287"},{"product_id":"ajas-20","title":"AJAS-20 (2-PCS) PRINTED CAMBRIC 2 PCS","description":"\u003cp data-mce-fragment=\"1\"\u003eInfuse your wardrobe with elegance through the ASRA Collection. This outfit is a canvas that unfolds a story of paisleys and florals, each motif a fragment of inspiration. As you drape the dupatta, you embody the essence of these dreams, where paisleys and blooms come alive in lively hues.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e1.75 meters wide width digitally printed cambric shirt\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e2.5 meters digitally printed tissue silk dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Asra '23","offers":[{"title":"Default Title","offer_id":45962633085156,"sku":"AJAS-20-Unstitched","price":2850.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/AJAS20_6.jpg?v=1741351381"},{"product_id":"ajas-18","title":"AJAS-18 (2-PCS) PRINTED CAMBRIC 2 PCS","description":"\u003cp data-mce-fragment=\"1\"\u003eElevate your elegance with our ASRA Collection. This basil green number showcases intricate print, reminiscent of delicate petals unfurling. Imagine the contemporary border print as an elegant frame, capturing the essence of modern allure. This ensemble is a masterpiece of nature's grace and contemporary finesse by Asim Jofa.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e1.75 meters wide width digitally printed cambric shirt\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e2.5 meters digitally printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Asra '23","offers":[{"title":"Default Title","offer_id":45962633150692,"sku":"AJAS-18-Unstitched","price":2850.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/AJAS18_5.jpg?v=1741351406"},{"product_id":"ajas-15","title":"AJAS-15 (3-PCS) PRINTED CAMBRIC 3 PCS","description":"\u003cp data-mce-fragment=\"1\"\u003eBecome a serenade of sophistication with the ASRA collection, graced by the enchanting Aymen Saleem. This ensemble, woven from the essence of ivory and aqua blue, is a sonnet of style. The shirt is imbued with elegance, its patterns flowing like verses of timeless allure. Draped in the chiffon dupatta, reminiscent of dreams painted by dawn, this ensemble lets you embody the essence of an aqua serenade.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e1.75 meters wide width digitally printed cambric shirt\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e1.5 meters wide width dyed cambric trouser\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e2.5 meters digitally printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Asra '23","offers":[{"title":"Default Title","offer_id":45962636656868,"sku":"AJAS-15-Unstitched","price":3750.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/AJAS15_7.jpg?v=1741351441"},{"product_id":"ajbp-26","title":"AJBP-26 PRINTED CAMBRIC 1 PC","description":"\u003cp data-mce-fragment=\"1\"\u003eRide your way into the world of ‘Asim Jofa Prints,’ This mint green hue is pretty in look and quirky in style. Imagine yourself in this wonder, a cambric shirt that radiates subtle elegance. As you glide through the bustling streets, see the captivating presence of a prominent big flower in a peaceful beige shade, enhancing your ensemble with natural beauty. The pink border, adorned with delightful floral motifs, adds a touch of charm and whimsy to your fashion statement. Follow the spirit of Alyana Shamsi as you enjoy the summer.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e1.15 meters wide width digitally printed cambric shirt\u003c\/p\u003e","brand":"AJ Basic Print Collection '23","offers":[{"title":"Default Title","offer_id":45962728472804,"sku":"AJBP-26-Unstitched","price":970.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/PICTURES-1-02_a49c5e6c-ee10-4a5a-ab12-17e1ada51fb9.jpg?v=1741434292"},{"product_id":"ajbp-12","title":"AJBP-12 EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp data-mce-fragment=\"1\"\u003ePresenting a magnificent feel with a calm off-white shade with a pop of vibrant pink, this design is sure to attract eyeballs with its captivating floral pattern. Picture yourself in this wonder, which is pretty in look and quirky in style. This classy piece highlights the characteristics of a positive vibe. Stay as chic as Sana Sardar by grabbing up this piece by 'Asim Jofa Prints'.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e1 embroidered neckline on organza\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e1.5 meters embroidered border for front \u0026amp; back daman on organza\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e1.15 meters wide width digitally printed cambric shirt\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e1.65 meters wide width dyed cambric trousers\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e2.5 meter digitally printed chiffon dupatta\u003c\/div\u003e","brand":"AJ Basic Print Collection '23","offers":[{"title":"Default Title","offer_id":45962737352932,"sku":"AJBP-12-Unstitched","price":4190.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/PICTURES-1-01_ccf765b5-2556-403f-b1b1-5f68028bb71c.jpg?v=1741434275"},{"product_id":"ajai-31","title":"AJAI-31  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eWrapped in the allure of the 'Aira' collection by Asim Jofa, Urwa Hocane casts a mesmerizing spell. The Turkish coffee hue creates a sense of earthy charm, while the meticulously embroidered details on cambric celebrate the beauty of craftsmanship and illuminate the design. The embroidered lace, borders, and motifs delicately adorn the neckline, daman, and sleeves, infusing the ensemble with grace and finesse. Adorned with a printed chiffon dupatta and a cambric trousers, it's a harmonious symphony you should have in your wardrobe.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1.25 meters embroidered lace on organza for neckline\u003c\/li\u003e\n\u003cli\u003e30” embroidered daman border on cambric for front\u003c\/li\u003e\n\u003cli\u003eEmbroidered chan buoti on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered sleeve motifs on cambric\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered chan buti for sleeves on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45962744529124,"sku":"AJAI-31-Unstitched","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/df-14_89e0a93a-e7bc-4505-afbf-cbb0a10b76dc.jpg?v=1741353647"},{"product_id":"ajai-27","title":"AJAI-27  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eThis statement piece is an iconic number from ‘Aira’ collection because it is unique with everything from classic purple hues to artistic imagery and floral design inspired by Scandinavian folk embroidery.This masterpiece has serpentine print featuring elements of paisley and floral motifs. The hint of sequins used in this ensemble is elevating the whole look. The block printed look adds a touch of rustic elegance, while the silver dust sprinkles some magic on it. Don this outfit and radiate purity and positivity!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e2.1 meters (wider width) rotary printed cambric shirt with silver paste\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters rotary printed lawn dupatta with silver paste\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45962745839844,"sku":"AJAI-27-Unstitched","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/PICTURES-1-25_0e30386b-ba84-4c8c-9cb9-0dc819d4222c.jpg?v=1741434224"},{"product_id":"ajai-25","title":"AJAI-25  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eKinza Hashmi looks like a dream in this beige three-piece from the ‘Aira’ collection by Asim Jofa. The dupatta is inspired by renaissance art, featuring a stunning print that evokes a sense of nostalgia and beauty. The shirt is a piece of art, showcasing blooming roses with leaves of enigmatic themes and delicate florals. The cambric fabric is soft and comfortable, while the tissue silk adds a touch of luxury. The outfit is paired with dyed cambric trouser that completes the look. Experience a symphony of artistic brilliance and unparalleled elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 embroidered center panel on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side panels R\/L on cambric for front\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeve with border on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital printed tissue silk dupatta\u003c\/li\u003e\n\u003cli\u003e1.3 meters dyed cambric for trouser. \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45962745970916,"sku":"AJAI-25-Unstitched","price":4390.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/2-18_1ee8973b-4bce-4384-bd19-a2c5539491da.jpg?v=1741353712"},{"product_id":"ajai-23","title":"AJAI-23 EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eKinza Hashmi dazzles in this dark mahogany three-piece attire from the ‘Aira’ collection by Asim Jofa. The chiffon dupatta is a work of art with diagonal embroidered lines and scallop borders embellished with sequins. The cambric shirt is a vision of elegance with golden flowers and leaves in the garden of dark maroon. The shirt is ankle length and has embroidered borders for daman and sleeve on cambric. The outfit is paired with a dyed cambric trouser completing the look. This design is a must-have for this season.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePair of embroidered side panels R\/L for front on cambric\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side kalis R\/L for back on cambric (can be used for front)\u003c\/li\u003e\n\u003cli\u003e30'' embroidered border for front daman on cambric\u003c\/li\u003e\n\u003cli\u003ePair of embroidered motifs for sleeves on organza\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered border for sleeves on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters embroidered chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45962746036452,"sku":"AJAI-23-Unstitched","price":4620.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/2-07_905e8af5-eefe-40c2-9653-e0555d1e802f.jpg?v=1741353748"},{"product_id":"ajai-17","title":"AJAI-17  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eBringing a classic Mughal motif embroidery overall on the ensemble, enter a realm of serenity and poetic beauty, as Urwa Hocane graces the stage in Asim Jofa's 'Aira' collection. The fabric material is a melodic blend of organza, cambric, and printed dupatta which sets the tone for an ethereal experience. The neutral peach color, reminiscent of dawn's embrace, envelops the wearer in a tranquil serenity. As the printed dupatta unfolds its golden block printed rhythmic and floral patterns, it becomes a melody of poetic beauty, inviting the wearer to immerse herself in a world where serenity and enchantment intertwine.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza for front\u003c\/li\u003e\n\u003cli\u003eEmbroidered front with border on cambric\u003c\/li\u003e\n\u003cli\u003e1 Meter embroidered sleeves with border on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters gold dust printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45962748002532,"sku":"AJAI-17-Unstitched","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/PICTURES-1-01_1b5da81d-2880-40dc-b218-3289db14136f.jpg?v=1741353812"},{"product_id":"ajai-10","title":"AJAI-10 EMBROIDERED CAMBRIC 2 PCS","description":"\u003cp\u003eWoven with utmost delicacy and art, this ensemble is sure to entice you. Urwa Hocane is the epitome of grace as she dons the exquisite tea green ensemble from the ‘Aira’ Collection by Asim Jofa. Like a refreshing sip of serenity, she mesmerizes in this enchanting creation. A delicate tea green is reminiscent of verdant meadows set the stage for a symphony of floral multi-color embroidery. Bursting forth with old-mauve, black, and green hues, the meticulously crafted blooms come alive. The ensemble unveils a mesmerizing, printed dupatta, adorned with Indian motifs and botanical elements, a vivid celebration of cultural heritage. Embrace the beauty of this creation and let your spirit bloom.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side panels on cambric for front\u003c\/li\u003e\n\u003cli\u003e30\" embroidered border for front on cambric\u003c\/li\u003e\n\u003cli\u003e30\" embroidered border for sleeves on organza\u003c\/li\u003e\n\u003cli\u003e1.8 meters (wider width) plain dyed cambric for back and sleeves.\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital printed chiffon dupatta. \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45962751344868,"sku":"AJAI-10-Unstitched","price":5250.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/PICTURES-1-20_0a75cf65-a8e0-4212-ac94-d3d1af6c6730.jpg?v=1741353902"},{"product_id":"ajai-09","title":"AJAI-09 EMBROIDERED CAMBRIC 2 PCS","description":"\u003cp\u003eAdd some ethnic charm to your closet with this light pastel pink delight from the ‘Aira’ Collection by Asim Jofa. The golden traditional block print is a showstopper with needlework and sequins on the neckline. Our trendy options will keep you in fashion all summer long while making you look graceful like Saboor Aly.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGold dust and paste printed cambric shirt front\u003c\/li\u003e\n\u003cli\u003eGold dust and paste printed cambric shirt back\u003c\/li\u003e\n\u003cli\u003eGold dust and paste printed cambric sleeves\u003c\/li\u003e\n\u003cli\u003e1 embroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e2.5 meters gold dust and paste printed chiffon dupatta \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45962751672548,"sku":"AJAI-09-Unstitched","price":5350.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/PICTURES-1-22.jpg?v=1741434212"},{"product_id":"ajai-07","title":"AJAI-07 EMBROIDERED CAMBRIC 2 PCS","description":"\u003cp\u003eInspired by French and Persian carpets this block-printed pastel number is a comfy piece from ‘Aira’ collection, has a soft beautiful look, which exudes royalty. The shirt of the ensemble is embellished with sequins that sparkle like stars, while the sleeves have double laces incorporating intricate print with embroidery. 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The embroidered front and sleeves on cambric add an element of sophistication, while the multi-shaded organza dupatta serves as a breathtaking accent with an impeccable blend of sacramento green. 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