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The embroidered neckline adds an artistic touch, while the printed dupatta completes the look with a wave of effortless charm.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on dyed organza\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.9 meter digital viscose shirt\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meter dyed viscose trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.4 meter digital viscose dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Winter Collection","offers":[{"title":"Default Title","offer_id":45962177904868,"sku":"AJUW-20-UNS","price":4150.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/005A8767.jpg?v=1741331114"},{"product_id":"ajuw-58-printed-khaddar-3-pc","title":"AJUW-58 PRINTED KHADDAR 3 Pcs","description":"\u003cp\u003eBold and regal, this purple design features prints that combine both rich and soft tones, creating a striking contrast. The printed dupatta enhances the elegance, with its harmonious flow, making this piece perfect for adding a touch of royalty to your wardrobe.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1.75 meter wide width digital khaddar shirt\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meter wide width dyed khaddar trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meter digital khaddar dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Winter Collection","offers":[{"title":"Default Title","offer_id":45962189537508,"sku":"AJUW-58-UNS","price":3650.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/005A6828_c21cc293-c162-4e97-b645-730fd4212a11.jpg?v=1741435301"},{"product_id":"ajra-29","title":"AJRA-29 EMBROIDERED JACQUARD 3 PCS","description":"\u003cp\u003eBreaking the barrier of monotony, this exquisite piece exudes an alluring harmony of luscious peach with vivid tones of crimson maroon. The shirt’s soft-hued color is beautifully enhanced with resplendent embroidery prominent on the neckline and the border accompanied by motifs all over, the sleeves exhibit botanical influences, combining traditional elegance with a classy touch. Paired with a shiny lurex dupatta featuring a breathtaking pattern that radiates the charm of cultural heritage.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered front left \u0026amp; right panel on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEmbroidered front left \u0026amp; right kali on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered back all over on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered daman border on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeve all over on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital multi-lurex dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Rania Jofa Jacquard Festive","offers":[{"title":"Default Title","offer_id":45962290659556,"sku":"AJRA-29-UNS","price":6250.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_6195_8145ca3c-fcca-4c74-85d8-76ba6a958b78.jpg?v=1741337850"},{"product_id":"ajra-28","title":"AJRA-28 EMBROIDERED JACQUARD 3 PCS","description":"\u003cp\u003eDive into the sea of nostalgia with this outfit that embodies South Asian regalia in ravishing tones of russet. The shirt is intricately designed and features multiple embroidered panels. The left, right, and center panels highlight luxurious patterns embellished with glistening sequins, artfully dispersed across the shirt, attached with a dual border showcasing the meticulous embroidery work enhancing the outfit’s overall beauty. Adorned with a gold mesuri dupatta with a stunning pattern, complementing the brownish palette of the whole ensemble, this look leaves no stone unturned.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEmbroidered front left \u0026amp; right kali on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered back all over on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered daman border 1 on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered daman border 2 on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeve all over on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital gold mesuri dupatta\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Rania Jofa Jacquard Festive","offers":[{"title":"Default Title","offer_id":45962290790628,"sku":"AJRA-28-UNS","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_4576_9b71561c-cd06-442f-ae6b-eef503af842d.jpg?v=1741337854"},{"product_id":"ajra-27","title":"AJRA-27 EMBROIDERED JACQUARD 3 PCS","description":"\u003cp\u003eRadiate utter sophistication in the elegance of this yale blue dress, where the deeply distinguished hue serves as a canvas for remarkable embroidery. The shirt features an embroidered neckline and border, with each stitch reflecting time-honored craftsmanship, creating complex patterns that dance across the fabric with panache. Complementing this look is a digitally printed gold mesuri dupatta resembling a ribbon of radiance that accentuates the rich blueness of this traditional ensemble.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEmbroidered front left \u0026amp; right kali on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered back all over on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered daman border on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeve all over on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital gold mesuri dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Rania Jofa Jacquard Festive","offers":[{"title":"Default Title","offer_id":45962294034660,"sku":"AJRA-27-UNS","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_4258_84f2c2f3-938e-4fda-a644-e6fda228a14f.jpg?v=1741434978"},{"product_id":"ajra-26","title":"AJRA-26 EMBROIDERED JACQUARD 3 PCS","description":"\u003cp\u003eEnter a realm of majesty with this regal ensemble, radiating the fiery essence of a ruby sun. The jacquard shirt is a canvas of opulence, with intricate embroidery painting vibrant red hues, as miniature floral motifs spread across the neckline like royal courtiers, framed by a border of timeless grandeur, while the sleeves reflect sheer elegance. This South Asian outfit is paired with a Zari sequins dupatta designed flawlessly to curate a fiery aura, completing a look that reigns supreme.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEmbroidered front left \u0026amp; right kali on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered daman border on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeve all over on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e0.75 meter wide-width back dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital zari sequence dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Rania Jofa Jacquard Festive","offers":[{"title":"Default Title","offer_id":45962295410916,"sku":"AJRA-26-UNS","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_3833_a05da898-e70a-4dd2-8902-d59ab14cbcee.jpg?v=1741337863"},{"product_id":"ajra-25","title":"AJRA-25 EMBROIDERED JACQUARD 3 PCS","description":"\u003cp\u003eStep into a monarchial universe with this quintessential ensemble that personifies the invigorating hues of an emerald gemstone. The jacquard based shirt features elaborate embroidery patterns with symbolic paisley motifs dominating the neckline, supported by an intricately embroidered border, exuding the timeless splendor of traditional wear. The sleeves showcase a coronet inspired embroidery with a timeless pattern and glittery sequins. This South Asian ensemble is perfectly paired with a Zari based Jacquard dupatta featuring a magnificent design with crimson maroon tones.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEmbroidered front left \u0026amp; right kali on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered back all over on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered daman border 1 on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered daman border 2 on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 pair of sleeve bunch on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeve border on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e0.5 meter wide-width sleeve dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital jacquard dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Rania Jofa Jacquard Festive","offers":[{"title":"Default Title","offer_id":45962298458340,"sku":"AJRA-25-UNS","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_4489.jpg?v=1741337874"},{"product_id":"ajra-19","title":"AJRA-19 EMBROIDERED JACQUARD  3 PCS","description":"\u003cp\u003eExperience a reflection of current sophistication with this palette of perfection. The lilac shirt channels chic charisma with luxurious embroidery gracing the entire front creating a stream of splendor that represents South Asian allure. Coupled with a lurex dupatta exhibiting a majestic glow of gold spreading rays of resplendence featuring a mesmerizing pattern. Let this captivating epitome of luxury and elegance create an aura that’s hard to replicate.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEmbroidered front left \u0026amp; right kali on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered back all over on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered daman border on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeve all over on dyed jacquard\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital multi-lurex dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Rania Jofa Jacquard Festive","offers":[{"title":"Default Title","offer_id":45962302783716,"sku":"AJRA-19-UNS","price":6250.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_4967_da9ce59a-65bd-46b7-b000-51c838c14b8c.jpg?v=1741337930"},{"product_id":"ajra-17","title":"AJRA-17 EMBROIDERED LAWN 3 PCS","description":"\u003cp\u003eMake a statement with this mesmeric ensemble featuring a glamorous shirt in a soft pastel lavender hue, detailed with intricate gold patterns. The sleeves and hemline are accented with ornate borders in green, adding a touch of contrast and refinement. A flowing lurex dupatta completes the look, draping elegantly with hints of gold and a subtle lavender presence, creating an airy and ethereal vibe. Perfect for making a statement on any special occasion, this ensemble's traditional craftsmanship and attention to detail will make you feel like royalty.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e30\" embroidered front border on green cotton silk\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e60\" embroidered front lace on purple cotton silk\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeve border on purple cotton silk\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.75 meters wide-width digital lawn shirt\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.8 meters wide-width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital multi-lurex dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Rania Jofa Jacquard Festive","offers":[{"title":"Default Title","offer_id":45962303242468,"sku":"AJRA-17-UNS","price":5350.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_5784_3b3f362d-f1dc-4cc8-b6cc-302e450054e7.jpg?v=1741337943"},{"product_id":"ajra-16","title":"AJRA-16 EMBROIDERED JACQUARD  3 PCS","description":"\u003cp\u003eStep into the Sun-kissed splendor that whispers of the past in a contemporary way. Blending the richness of mustard with the allure of pink, this piece redefines South Asian beauty. The shirt features embroidered elegance on the neckline and border that accentuates the whole ensemble, while the sleeves depict a timeless pattern with glistening sequins. Paired with the multi-lurex dupatta exuding waves of warmth through its vibrance and glamour, this piece stands out as a showstopper.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on pink cotton silk\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered front border on pink organza\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeve border on green organza\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.8 meters wide-width digital jacquard shirt\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital multi-lurex dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Rania Jofa Jacquard Festive","offers":[{"title":"Default Title","offer_id":45962304585956,"sku":"AJRA-16-UNS","price":5250.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_4810.jpg?v=1741337953"},{"product_id":"ajra-15","title":"AJRA-15 EMBROIDERED LAWN  3 PCS","description":"\u003cp\u003eStep into the modern era of royalty with this cream outfit from Asim Jofa’s “Asra Collection”. This creation is a testament to the brand’s mastery of embroidery with a shirt embellished with red and green floral motifs along the daman and borders. The embroidered sleeve border adds a layer of sophistication echoing the intricate patterns of Mughal architecture. The ensemble is perfected with a digital mesuri gold dupatta, a modern interpretation of the traditional making it an embodiment of timeless elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEmbroidered front left \u0026amp; right kali on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered front daman border 1 on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered front daman border 2 on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered front daman border 3 on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered back all over on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeve border on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 meter wide width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meter digital mesuri gold dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Asra Festive","offers":[{"title":"Default Title","offer_id":45962323362020,"sku":"AJRA-15-UNS","price":5750.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_5643_76769089-8f6d-4303-b45c-5759ff18cda5.jpg?v=1741338466"},{"product_id":"ajra-09","title":"AJRA-09 EMBROIDERED LAWN 3 PCS","description":"\u003cp\u003eAsim Jofa's Asra Collection presents this ensemble that weaves the splendor of South Asian heritage with the threads of modernity. The shirt is adorned with embroidered borders and sleeves brought to life with zari embroidery highlighted by sequins. This intricate work of art is complemented by a digital lurex jacquard dupatta which drapes like liquid gold reflecting our rich cultural lineage. Each piece is a narrative of opulence inviting you to drape yourself in a tradition reimagined for today's grandeur.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered front center panel on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEmbroidered front left \u0026amp; right panel on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered front daman border 1 on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered front daman border 2 on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeves on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered back all over on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 meter wide width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meter digital lurex jacquard dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Asra Festive","offers":[{"title":"Default Title","offer_id":45962324541668,"sku":"AJRA-09-UNS","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_3944_b861f3d5-1851-403a-bf34-a9e4a9183938.jpg?v=1741338516"},{"product_id":"ajra-07","title":"AJRA-07 EMBROIDERED LAWN  3 PCS","description":"\u003cp\u003eEmbrace the radiance of South Asian heritage with the golden yellow Splendor. This ensemble features a shirt lavishly adorned with embroidered borders, sleeves and an all-over embroidered back, each stitch a testament to the timeless artistry of the region. The digital lurex dupatta shimmers like the morning sun which completes the look offering a contemporary twist to the traditional silhouette. This outfit is a celebration of opulent design and modern elegance, perfect for those who seek to make a statement of refined taste.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered front center panel on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEmbroidered front left \u0026amp; right panel on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered front daman border on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeves on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered back all over on dyed lawn\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 meter wide width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meter digital multi lurex dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Asra Festive","offers":[{"title":"Default Title","offer_id":45962324705508,"sku":"AJRA-07-UNS","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_5565_cf6ec766-133a-4aec-98a6-eff7cfd05f30.jpg?v=1741338530"},{"product_id":"ajra-02","title":"AJRA-02 EMBROIDERED JACQUARD 3 PCS","description":"\u003cp\u003eDive into a realm where tradition is woven with threads of modernity. Asim Jofa presents an exquisite ensemble from the “Asra Collection” featuring a digital printed jacquard shirt that blooms in the majestic shade of purple. The shirt is a canvas of South Asian and Mughal motifs brought to life with an embroidered border on purple and green organza adding a touch of regal elegance. The look is completed with a digital printed lurex jacquard dupatta that captures the essence of heritage with a whisper of contemporary charm.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e30\" embroidered border on purple organza\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e30\" embroidered border on green organza\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.8 meter wide width digital jacquard shirt\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 meter wide width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meter digital lurex jacquard dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Asra Festive","offers":[{"title":"Default Title","offer_id":45962331488484,"sku":"AJRA-02-UNS","price":5450.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_4168_05c42380-2194-4590-8d53-0190c2df100e.jpg?v=1741434900"},{"product_id":"ajra-01","title":"AJRA-01 EMBROIDERED JACQUARD 3 PCS","description":"\u003cp\u003eAsim Jofa’s Asra Collection unveils a masterpiece that whispers tales of regal splendor. This outfit is a celebration of South Asian legacy draped in the luxurious embrace of a digital printed jacquard shirt. Its deep blue canvas is illuminated by the golden threads of an embroidered neckline on cotton silk reminiscent of the Mughal gardens. The ensemble is crowned with a lurex dupatta where the shimmering motifs dance gracefully evoking the allure. This three-piece attire is a tribute to the confluence of tradition and contemporary finesse inviting you to bask in the glory of timeless elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on cotton silk\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.8 meter wide width digital jacquard shirt\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e1.5 meter wide width dyed cambric trouser\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.5 meter digital multi lurex dupatta\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Asra Festive","offers":[{"title":"Default Title","offer_id":45962331554020,"sku":"AJRA-01-UNS","price":5450.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_6053_9b187248-e10e-4c40-9ff5-03bdccca2414.jpg?v=1741338577"},{"product_id":"ajar-31","title":"AJAR-31 EMBROIDERED JACQUARD 3 PCS","description":"Step into a world of refined elegance with this tea pink number from Asim Jofa's \"Aira – Summer Print Collection\". The intricate embroidered center panel, left \u0026amp; right panels, and sleeves showcase the meticulous craftsmanship that defines Pakistani heritage. The embroidered front daman border adds a regal touch while the digital printed butter silk dupatta envelops you in a swirl of cultural floral motifs. As Ushna Shah graces this ensemble, it becomes a symbol of timeless beauty and grace effortlessly blending tradition with contemporary chic.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered front center panel on dyed jacquard\u003c\/li\u003e\n\u003cli\u003eEmbroidered front left \u0026amp; right panel on dyed jacquard\u003c\/li\u003e\n\u003cli\u003e30\" embroidered front daman border on dyed jacquard\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeves on dyed jacquard\u003c\/li\u003e\n\u003cli\u003e30'' dyed wide-width jacquard for back\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital butter silk dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":45962430316772,"sku":"AJAR-31-UNS","price":5850.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/8_8a286c8e-0634-449e-9528-3e532e6869ab.jpg?v=1741342040"},{"product_id":"ajar-30","title":"AJAR-30 EMBROIDERED JACQUARD 3 PCS","description":"Embark on a journey of sartorial poetry with this off-white marvel from Asim Jofa's “Aira – Summer Print Collection”. The embroidered masterpiece unfolds like a chapter from a timeless tale where each stitch tells a story of heritage and grace. Ethereal motifs dance across the shirt reflecting the warmth of the golden mehsuri dupatta like sunlight on a summer day. Adorned by the enchanting Sabeena Farooq, this ensemble is a canvas of cultural richness and modern allure inviting you to wear a piece of art that whispers the secrets of elegance.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered center panel on dyed jacquard\u003c\/li\u003e\n\u003cli\u003eEmbroidered front left \u0026amp; right panel on dyed jacquard\u003c\/li\u003e\n\u003cli\u003e30\" embroidered front daman border on dyed jacquard\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeves border on dyed jacquard\u003c\/li\u003e\n\u003cli\u003e0.5 meter sleeves fabric on dyed jacquard\u003c\/li\u003e\n\u003cli\u003ePair of embroidered motifs for sleeves on dyed jacquard\u003c\/li\u003e\n\u003cli\u003e30\" embroidered back all over on dyed jacquard\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital golden mehsuri dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":45962430382308,"sku":"AJAR-30-UNS","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/6_3488b26f-3e59-4fd3-be5c-61e3a085c86c.jpg?v=1741342051"},{"product_id":"ajar-26","title":"AJAR-26 PRINTED LAWN 3 PCS","description":"Like a deep crimson rose blooming in the garden of elegance, this burgundy outfit from Asim Jofa's collection embodies timeless beauty. The digital printed shirt, adorned with cultural motifs, is a testament to the rich tapestry of Pakistani heritage. As the designs reflect onto the digital printed lawn dupatta, a story of tradition and grace unfolds. This ensemble emanates an elegant vibe that captivates the soul inviting you to embrace the beauty of cultural heritage with every step.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003e1.75 meters wide-width digital lawn shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital lawn dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":45962430709988,"sku":"AJAR-26-UNS","price":4250.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/8_0843c261-7b20-4c74-ab4a-78c6c6aacf60.jpg?v=1757567534"},{"product_id":"ajar-18","title":"AJAR-18 EMBROIDERED LAWN 3 PCS","description":"Step into the realm of timeless elegance with our black number from the \"Aira - Summer Printed Collection.\" this captivating outfit features an embroidered neckline on the shirt adding a touch of sophistication to your look. The digital printed shirt boasts traditional motifs that adorn the fabric infusing your attire with a sense of cultural richness. Paired with a luxurious golden mehsuri dupatta printed with matching motifs, this ensemble is a celebration of tradition and style. Let Asim Jofa's craftsmanship adorn you in luxury and grace as you embrace the beauty of heritage\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e1.75 meter wide width digital lawn shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meter wide width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meter digital golden mehsuri dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":45962431824100,"sku":"AJAR-18-UNS","price":4450.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/7_cb87450a-f55c-449e-8850-bc52f859f8ba.jpg?v=1757567532"},{"product_id":"ajar-17","title":"AJAR-17 EMBROIDERED LAWN 3 PCS","description":"Envision a mirage in mauve, where cultural embroidery adorns the neckline like whispers of tradition and grace. This design from Asim Jofa's “Aira – Summer Print Collection” is a testament to the timeless allure of heritage. The digital printed motifs on the shirt and dupatta dance like shadows in the desert reflecting the beauty of tradition and modernity. With Sabeena Farooq this outfit becomes a mirage of cultural splendor inviting you to lose yourself in its enchanting allure.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e1.75 meters wide-width digital lawn shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":45962431987940,"sku":"AJAR-17-UNS","price":4450.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/11_b7e3c7c8-a8b7-4444-9f4b-a2163d85baec.jpg?v=1757567530"},{"product_id":"ajar-15","title":"AJAR-15 EMBROIDERED LAWN 3 PCS","description":"In the heart of our collection lies the mustard number, a masterpiece of artistry and imagination. Like whispers of stardust, sequins adorn the neckline casting a spell of enchantment upon the wearer. Across the shirt floral motifs bloom like melodies in a symphony each petal a note in nature's harmonious composition. The dupatta is a reflection of dreams mirrors the same kaleidoscope of colors inviting you to immerse yourself in its whimsical allure. Embrace the poetry of fashion where every stitch tells a tale of elegance and grace.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e1.75 meter wide width digital lawn shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meter wide width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meter digital chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":45962432938212,"sku":"AJAR-15-UNS","price":4450.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/10_1deef0b1-dc09-4767-9c65-77488ecd5a5c.jpg?v=1741342289"},{"product_id":"ajar-14","title":"AJAR-14 PRINTED DOBBY 3 PCS","description":"Embark on a journey through the corridors of time with our mesmerizing ensemble from the \"Aira - Summer Printed Collection,\" a tribute to the timeless allure of tradition. The digitally printed shirt, adorned with hues of burgundy and orange, is a canvas painted with traditional motifs, each one a whisper from the past. As you drape yourself in the matching dupatta adorned with the same motifs, you become a storyteller carrying the legacy of generations past. Let this outfit be your ode to the beauty of heritage crafted with love and reverence by the hands of Asim Jofa.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003e1.8 meter wide width digital dobby shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meter wide width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meter digital lawn dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":45962433691876,"sku":"AJAR-14-UNS","price":4450.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/7_6a0883d7-124c-4a20-b9b1-d4b9f8e5c880.jpg?v=1757567526"},{"product_id":"ajar-12","title":"AJAR-12 EMBROIDERED JACQUARD 3 PCS","description":"Embark on a journey of sophistication with this mesmerizing purple design from Asim Jofa's “Aira – Summer Print Collection”. The intricately embroidered neckline sets the stage for elegance. Adorned with digital printed motifs, the shirt exudes a contemporary charm that is perfectly complemented by the kaleidoscope of patterns on the dupatta. Each detail tells a story of cultural richness and modernity creating an aesthetically pleasing vibe that is further elevated by Sabeena Farooq's grace. Indulge in the fusion of tradition and modernity with this timeless allure of this outfit.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e1.8 meters wide-width digital jacquard shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital lawn dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":45962436215012,"sku":"AJAR-12-UNS","price":4750.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/8_d24654d6-49c6-453f-b72f-d4a473640246.jpg?v=1741342343"},{"product_id":"ajar-06","title":"AJAR-06 EMBROIDERED DOBBY 3 PCS","description":"Like a canvas painted with the hues of a lively sunrise, this ivory number from Asim Jofa's “Aira – Summer Print Collection” emanates a vibrant vibe that captivates the soul. The embroidered neckline serves as the focal point drawing the eye to its intricate details. The digital printed shirt adorned with multicolored motifs reflects the playful dance of colors against the fabric. Paired with a maroon digital printed silver mehsuri dupatta, this outfit becomes a symphony of elegance and charm. Let its vibrant energy envelop you, transforming every moment into a celebration of style and grace.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e1.8 meters wide-width digital dobby shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital silver mehsuri dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":45962439917796,"sku":"AJAR-06-UNS","price":4350.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/5_9c153db6-b1e8-4e87-96e7-8ebab80f1465.jpg?v=1741342440"},{"product_id":"ajar-01","title":"AJAR-01 EMBROIDERED JACQUARD 3 PCS","description":"\u003cp\u003eLike a refreshing breeze on a summer's day, our embroidered neckline digital printed shirt from Asim Jofa's “Aira – Summer Print Collection” captivates with its tranquil turquoise green hue. Adorned with ethnic motifs inspired by Persian carpets, the shirt unfolds a story of cultural richness and timeless elegance. Paired with a digital printed dupatta, this outfit becomes a canvas of beauty evoking visions of enchanting landscapes and serene moments.\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e1.8 meters wide-width digital jacquard shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Summer Prints","offers":[{"title":"Default Title","offer_id":45962441523428,"sku":"AJAR-01-UNS","price":4450.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/7_d17a9452-4893-472b-b325-c4175291e928.jpg?v=1757567519"},{"product_id":"ajnr-03","title":"AJNR-03 EMBROIDERED CAMBRIC 3 PCS","description":"Elevate your style with the enchanting Spruce blue elegance of this 3-piece ensemble from Asim Jofa's \"Rania Collection”. The embroidered neckline adorned with delicate beige embroidery adds a touch of sophistication. The printed shirt featuring mesmerizing paisleys and an acanthus motif, is a celebration of timeless charm. Paired with a trouser, the outfit exudes understated elegance. The moonlight dupatta with its scenic forest view adds a touch of mystique, completing the ensemble with a flourish of grace.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on cotton silk\u003c\/li\u003e\n\u003cli\u003e1.8 meters wide-width digital cambric shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital moonlight dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Rania Spring Summer","offers":[{"title":"Default Title","offer_id":45962460496100,"sku":"AJNR-03-UNS","price":4350.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_9443.jpg?v=1741343444"},{"product_id":"ajnr-01","title":"AJNR-01 PRINTED CAMBRIC 3 PCS","description":"Bask in the regal radiance of this plum-inspired outfit from the \"Rania Collection”. The printed shirt adorned with ethnic patterns and contemporary motifs exudes an aura of timeless beauty. The trouser complements the regality with its understated elegance. Wrapped in the printed linen dupatta, the ensemble becomes a regal statement and a manifestation of Asim Jofa's commitment to crafting outfits that embody both tradition and modern allure.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003e1.8 meters wide-width digital cambric shirt\u003c\/li\u003e\n\u003cli\u003e1.5 meters wide-width dyed cambric trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital linen dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Rania Spring Summer","offers":[{"title":"Default Title","offer_id":45962461315300,"sku":"AJNR-01-UNS","price":4250.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/MG_8954.jpg?v=1741343498"},{"product_id":"ajas-27","title":"AJAS-27 EMBROIDERED CAMBRIC (3-Pcs)","description":"\u003cp data-mce-fragment=\"1\"\u003eBask in the radiance of the ASRA collection. Like the first light of dawn, this ensemble is cast in a lime yellowish hue, with maroon and rust floral motifs with hints of blue illuminating the neckline. Embroidered with sequins that glimmer like the sun's gentle caress, the cambric shirt is a serenade to elegance. Paired with trousers, it culminates in a chiffon dupatta, where contemporary patterns and florals paint a mesmerizing portrait on watercolor canvas.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e30'' embroidered jaal for front on cambric\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e30'' embroidered border for front on cambric\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e1 meter embroidered chan for sleeves on cambric\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e30'' embroidered border for sleeves on organza\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEmbroidered bunch for back on organza\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e30'' embroidered border for back on organza\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e2.5 meters embroidered border for front \u0026amp; back chaak on organza\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e30'' plain dyed wide width cambric for back\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e1.5 meters wide width dyed cambric trouser\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e2.5 meters digitally printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Asra '23","offers":[{"title":"Default Title","offer_id":45962623779044,"sku":"AJAS-27-Unstitched","price":5550.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/AJAS27_3.jpg?v=1741351287"},{"product_id":"ajas-20","title":"AJAS-20 (2-PCS) PRINTED CAMBRIC 2 PCS","description":"\u003cp data-mce-fragment=\"1\"\u003eInfuse your wardrobe with elegance through the ASRA Collection. This outfit is a canvas that unfolds a story of paisleys and florals, each motif a fragment of inspiration. As you drape the dupatta, you embody the essence of these dreams, where paisleys and blooms come alive in lively hues.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e1.75 meters wide width digitally printed cambric shirt\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e2.5 meters digitally printed tissue silk dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Asra '23","offers":[{"title":"Default Title","offer_id":45962633085156,"sku":"AJAS-20-Unstitched","price":2850.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/AJAS20_6.jpg?v=1741351381"},{"product_id":"ajas-18","title":"AJAS-18 (2-PCS) PRINTED CAMBRIC 2 PCS","description":"\u003cp data-mce-fragment=\"1\"\u003eElevate your elegance with our ASRA Collection. This basil green number showcases intricate print, reminiscent of delicate petals unfurling. Imagine the contemporary border print as an elegant frame, capturing the essence of modern allure. This ensemble is a masterpiece of nature's grace and contemporary finesse by Asim Jofa.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e1.75 meters wide width digitally printed cambric shirt\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e2.5 meters digitally printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Asra '23","offers":[{"title":"Default Title","offer_id":45962633150692,"sku":"AJAS-18-Unstitched","price":2850.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/AJAS18_5.jpg?v=1741351406"},{"product_id":"ajas-15","title":"AJAS-15 (3-PCS) PRINTED CAMBRIC 3 PCS","description":"\u003cp data-mce-fragment=\"1\"\u003eBecome a serenade of sophistication with the ASRA collection, graced by the enchanting Aymen Saleem. This ensemble, woven from the essence of ivory and aqua blue, is a sonnet of style. The shirt is imbued with elegance, its patterns flowing like verses of timeless allure. Draped in the chiffon dupatta, reminiscent of dreams painted by dawn, this ensemble lets you embody the essence of an aqua serenade.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e1.75 meters wide width digitally printed cambric shirt\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e1.5 meters wide width dyed cambric trouser\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e2.5 meters digitally printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Asra '23","offers":[{"title":"Default Title","offer_id":45962636656868,"sku":"AJAS-15-Unstitched","price":3750.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/AJAS15_7.jpg?v=1741351441"},{"product_id":"ajai-31","title":"AJAI-31  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eWrapped in the allure of the 'Aira' collection by Asim Jofa, Urwa Hocane casts a mesmerizing spell. The Turkish coffee hue creates a sense of earthy charm, while the meticulously embroidered details on cambric celebrate the beauty of craftsmanship and illuminate the design. The embroidered lace, borders, and motifs delicately adorn the neckline, daman, and sleeves, infusing the ensemble with grace and finesse. Adorned with a printed chiffon dupatta and a cambric trousers, it's a harmonious symphony you should have in your wardrobe.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1.25 meters embroidered lace on organza for neckline\u003c\/li\u003e\n\u003cli\u003e30” embroidered daman border on cambric for front\u003c\/li\u003e\n\u003cli\u003eEmbroidered chan buoti on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered sleeve motifs on cambric\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered chan buti for sleeves on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45962744529124,"sku":"AJAI-31-Unstitched","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/df-14_89e0a93a-e7bc-4505-afbf-cbb0a10b76dc.jpg?v=1741353647"},{"product_id":"ajai-27","title":"AJAI-27  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eThis statement piece is an iconic number from ‘Aira’ collection because it is unique with everything from classic purple hues to artistic imagery and floral design inspired by Scandinavian folk embroidery.This masterpiece has serpentine print featuring elements of paisley and floral motifs. The hint of sequins used in this ensemble is elevating the whole look. The block printed look adds a touch of rustic elegance, while the silver dust sprinkles some magic on it. Don this outfit and radiate purity and positivity!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza\u003c\/li\u003e\n\u003cli\u003e2.1 meters (wider width) rotary printed cambric shirt with silver paste\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters rotary printed lawn dupatta with silver paste\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45962745839844,"sku":"AJAI-27-Unstitched","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/PICTURES-1-25_0e30386b-ba84-4c8c-9cb9-0dc819d4222c.jpg?v=1741434224"},{"product_id":"ajai-25","title":"AJAI-25  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eKinza Hashmi looks like a dream in this beige three-piece from the ‘Aira’ collection by Asim Jofa. The dupatta is inspired by renaissance art, featuring a stunning print that evokes a sense of nostalgia and beauty. The shirt is a piece of art, showcasing blooming roses with leaves of enigmatic themes and delicate florals. The cambric fabric is soft and comfortable, while the tissue silk adds a touch of luxury. The outfit is paired with dyed cambric trouser that completes the look. Experience a symphony of artistic brilliance and unparalleled elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 embroidered center panel on cambric for front\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side panels R\/L on cambric for front\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered sleeve with border on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e2.5 meters digital printed tissue silk dupatta\u003c\/li\u003e\n\u003cli\u003e1.3 meters dyed cambric for trouser. \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45962745970916,"sku":"AJAI-25-Unstitched","price":4390.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/2-18_1ee8973b-4bce-4384-bd19-a2c5539491da.jpg?v=1741353712"},{"product_id":"ajai-23","title":"AJAI-23 EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eKinza Hashmi dazzles in this dark mahogany three-piece attire from the ‘Aira’ collection by Asim Jofa. The chiffon dupatta is a work of art with diagonal embroidered lines and scallop borders embellished with sequins. The cambric shirt is a vision of elegance with golden flowers and leaves in the garden of dark maroon. The shirt is ankle length and has embroidered borders for daman and sleeve on cambric. The outfit is paired with a dyed cambric trouser completing the look. This design is a must-have for this season.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePair of embroidered side panels R\/L for front on cambric\u003c\/li\u003e\n\u003cli\u003ePair of embroidered side kalis R\/L for back on cambric (can be used for front)\u003c\/li\u003e\n\u003cli\u003e30'' embroidered border for front daman on cambric\u003c\/li\u003e\n\u003cli\u003ePair of embroidered motifs for sleeves on organza\u003c\/li\u003e\n\u003cli\u003e1 meter embroidered border for sleeves on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters embroidered chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45962746036452,"sku":"AJAI-23-Unstitched","price":4620.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/2-07_905e8af5-eefe-40c2-9653-e0555d1e802f.jpg?v=1741353748"},{"product_id":"ajai-17","title":"AJAI-17  EMBROIDERED CAMBRIC 3 PCS","description":"\u003cp\u003eBringing a classic Mughal motif embroidery overall on the ensemble, enter a realm of serenity and poetic beauty, as Urwa Hocane graces the stage in Asim Jofa's 'Aira' collection. The fabric material is a melodic blend of organza, cambric, and printed dupatta which sets the tone for an ethereal experience. The neutral peach color, reminiscent of dawn's embrace, envelops the wearer in a tranquil serenity. As the printed dupatta unfolds its golden block printed rhythmic and floral patterns, it becomes a melody of poetic beauty, inviting the wearer to immerse herself in a world where serenity and enchantment intertwine.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDESIGN DETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEmbroidered neckline on organza for front\u003c\/li\u003e\n\u003cli\u003eEmbroidered front with border on cambric\u003c\/li\u003e\n\u003cli\u003e1 Meter embroidered sleeves with border on cambric\u003c\/li\u003e\n\u003cli\u003e0.75 meter (wider width) dyed cambric for back\u003c\/li\u003e\n\u003cli\u003e1.3 meters (wider width) dyed cambric for trouser\u003c\/li\u003e\n\u003cli\u003e2.5 meters gold dust printed chiffon dupatta\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Aira Edit Two '23","offers":[{"title":"Default Title","offer_id":45962748002532,"sku":"AJAI-17-Unstitched","price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/6897\/4308\/files\/PICTURES-1-01_1b5da81d-2880-40dc-b218-3289db14136f.jpg?v=1741353812"},{"product_id":"ajai-10","title":"AJAI-10 EMBROIDERED CAMBRIC 2 PCS","description":"\u003cp\u003eWoven with utmost delicacy and art, this ensemble is sure to entice you. Urwa Hocane is the epitome of grace as she dons the exquisite tea green ensemble from the ‘Aira’ Collection by Asim Jofa. Like a refreshing sip of serenity, she mesmerizes in this enchanting creation. A delicate tea green is reminiscent of verdant meadows set the stage for a symphony of floral multi-color embroidery. Bursting forth with old-mauve, black, and green hues, the meticulously crafted blooms come alive. The ensemble unveils a mesmerizing, printed dupatta, adorned with Indian motifs and botanical elements, a vivid celebration of cultural heritage. 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The golden traditional block print is a showstopper with needlework and sequins on the neckline. 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